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iKjeld.com » News » » Japanese Manga Museum Attracts Half a Million Visitors

Japanese Manga Museum Attracts Half a Million Visitors

It is frightfully quiet in the former elementary school in the historical town of Kyoto. Yet the corridors and former classrooms are crowded with people. Some one hundred men and women from young to old, sit, stand and lay reading manga. This is the Kyoto International Manga Museum and it is incredibly popular. Only two years old, the museum has already welcomed half a million visitors.

Friday January 30, 2009
Kyoto International Manga MuseumSlideshow

With too few children to fill up the classrooms, the school was transformed into a manga museum in 2006. The organizers took a big risk. Kyoto had become known as a city of tradition, famed for its hundreds of Buddhist temples and illusive geisha. Additionally, Japan already counted some 50 museums and libraries for manga.

The past two years however, the International Manga Museum has proven its salt.

Along the endless walls are bookcases filled with some 50,000 manga. Protected behind thick glass, another 250,000 books are kept in the archive in the cellar. This makes it undoubtedly the largest manga museum of Japan, and most probably of the world.

But what makes the museum truly unique is how the historical school is used, and how much freedom visitors have to enjoy this richness of Japanese pop culture. For just 500 yen (4 euro, 5.50 dollars), visitors can read piles of manga all day through. They can even take the books outside to read them on the terrace or laying on the grass.

The volumes in the archives are especially for researchers. For the museum also encapsulates the International Manga Research Center and it is the headquarters of the Japan Society for Studies on Cartoon and Comics. It is a rare global center for the study of cartoons and comics.

Considering the important role that manga and anime play in the Japanese economy and culture, it is surprising that such a center did not yet exist. Together with related products, manga and anime annually bring in some 28 trillion yen (EUR 219 billion, USD 300 billion). “It is part of everyday life of every Japanese person,” says museum director Shuzo Ueda. “Manga and anime influence even modern Japanese fashion and music.”

Both are therefore taken quite seriously in Japan. “Three-quarters of our visitors are adults,” explains Ueda. Manga researcher Kazuma Yoshimura (37) considers the Japanese situation unique. “That adults also read cartoons you rarely see in other countries. Here it is a matter of course.”

Manga for adults took their first baby steps around 1959, explains Yoshimura. “A new trend developed to make manga more realistic, so that adults could read them, too.” Over the years the stories became increasingly more realistic. “There were authors,” says Yoshimura, “who wanted to write about discrimination, war, divorce problems and so on.”

In the early nineties the number of manga for adults for the first time exceeded those for children. Manga artists take advantage of this trend by writing about social problems and even politics. It is not a sub-culture. The bestsellers sell many millions of copies.

Even heavy Japanese classical literature has been embraced by manga artists. In 2008, for example, an almost forgotten marxist novel from 1929 —Kanikosen (the crab cannery ship)— became a totally unexpected bestseller with no less than two manga versions. These manga versions sold some 200,000 copies. Of the original version more than half a million copies were sold last year.

Because of such depth, Japanese manga and anime are increasingly appreciated outside Japan. Some 60% of the cartoons in Germany are of Japanese origin and in France it is 40%. US and Asian markets have been captured even more impressively.

Anime have undergone the same trend into depth as manga. Last August, world famous anime director Mamoru Oshii (57) for example brought out the anime The Sky Crawlers. It shows a world where governments have farmed out a never ending war to two large companies. The main characters are pilots, called kildren. They are children that never grow up. They continue to fight until they are shot down one day.

Oshii made the movie because he noticed that Japanese youths nowadays feel that they have no influence anymore on society. “Many young Japanese do not want to become adults,” he said.

The movie exudes thorough hopelessness and boredom. “Why do we fight,” one of the characters asks. “Never thought about it,” another answers. “Hey, it is only a job.” In the pilots’ world there is no difference between the past and the present. Life is one monotonous hazy dream.

It not an easy movie to watch, and definitely not a kid flick like Disney makes them. “To understand the movie you must read the background material and the interviews with Oshii,” says Tomoyuki Omote (39), researcher of intellectual history.

The Sky Crawlers won an award at the 65th Venice International Film Festival. That is unique. Until now award-winning anime were mainly for kids. Since 2002 some 16 anime won oscars, for example. But although adults can enjoy them too, all sixteen were basically for children.

This international love for this Japanese medium is clearly visible at the new museum in Kyoto. Of the half million visitors no less than 15% came from abroad.

Thirty-year-old Kyan Walker is one of them. He has been a manga fan for ten years and even had a manga-like woman tattooed on his arm at the cost of some 3,500 Australian dollars (EUR 1,700 or USD 2,400). He is lyrical. “I didn’t expect that they would have so many books here,” the tough looking Australian says with a twinkle in his eyes, “it looks like a library.”


In 1998, Japanese television broadcast a program about retired manga author Yuji Aoki who specialized in manga about Japanese loan sharks:


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